Iteris Leverages Mobility Intelligence From ClearGuide to Support Agencies’ COVID-19 Response Efforts

2 min. Read • Posted 11/23/2020 by James Esquivel

This year, COVID-19 threw a curveball at transportation agencies throughout the country, presenting myriad new realities – such as working remotely, lighter traffic conditions on major highways and roadways, and an increase in congestion around major shopping centers – that have caused significant upheaval to the daily lives of those responsible for keeping our roadways moving safely and efficiently.

In response to these new realities, Iteris’ Transportation Analytics group sought to create new solutions to support agencies’ COVID-19 response efforts, resulting in the pilot of initiatives that leveraged mobility intelligence from ClearGuide™ in new ways.

Introducing the Back-to-Normal Index

First, earlier this year, we began leveraging traffic data and insights from ClearGuide to create a new metric. This metric was developed as part of efforts to help agencies quantify how their traffic conditions are approaching back-to-normal conditions. This metric was named just that: the Back-to-Normal Index.

The Back-to-Normal Index was piloted with a number of agencies in the Bay Area region as a way to inform their decisions on whether and when to reinstate traffic signal coordination following extended periods of lower traffic volumes during the coronavirus-related lockdown measures.

Back-to-Normal Index

Want to learn more about how you can receive a Back-to-Normal assessment? Talk to one of our mobility intelligence experts.

Helping Hillsborough, FL Identify Speeding Hotspots

Second, as lockdown measures impacted traffic in cities and states throughout the country, transportation agencies were receiving an influx of requests for more information about the increase in crashes that occurred when overall congestion and vehicle volumes were down. Hillsborough MPO in Florida was experiencing just that and local media outlets were requesting more information to investigate reasons behind the increases in traffic incidents.

Hillsborough Case Study

Hillsborough Case Study

What Hillsborough saw within ClearGuide was that with lighter traffic, speeding was increasing, which directly correlated to the increase in incidents. Hillsborough was able to provide authorities with a list of the highest-speeding corridors to help combat the issue during the state’s stay-at-home order.

Want to learn more about how Hillsborough uses ClearGuide? Download our case study for the full analysis.


About the Author:

James Esquivel

James Esquivel is a marketing manager at Iteris.

Connect with James on LinkedIn.

About the Author

James Esquivel is a marketing manager at Iteris.

Connect with James Esquivel on LinkedIn

Related Posts

Iteris at ITS World Congress 2025: Innovation, Impact & Insights in Atlanta

5 min. Read • Posted 08/13/2025 by
We’re heading to Atlanta—and bringing our biggest presence yet to ITS World Congress 2025See More >

National Stop on Red Week: Stop on Red, Save a Life

2 min. Read • Posted 08/04/2025 by
National Stop on Red Week is more than a campaign… it’s a call to action. A reminder that every stop matters. Every decision behind the wheel can save a life.See More >

Not All AI Is Created the Same: Inside Our AI Detection System

4 min. Read • Posted 07/23/2025 by Michael Whiting
Before the rise of AI-powered detection, we relied on what is now called traditional machine vision (MV). Any technically competent person could set up a processor, download a detection algorithm from the cloud, plug in a video source and start detecting vehicles. These systems have been prevalent over the years and appeared effective, but often relied on an optimal field of view and near-perfect weather conditions. See More >

Subscribe to Our Newsletter

Receive smart mobility news and analysis direct to your inbox.