Bentonville: A New American Town

Over the past 20 years, Bentonville has transformed itself from a relatively unassuming Arkansas town to a bustling center of commerce and culture, making it a community of choice in Northwest Arkansas and the fastest-growing city in the state.

With rapid new developments and a thriving tourism economy, Bentonville's traffic management team is challenged with easily and efficiently tracking and planning for population growth as well as daily fluctuations in its heavy commuter traffic.

With real-time traffic information accessible 24/7 from a combination of Iteris video detection sensors and multimodal traffic counts from VantageLive!, the traffic team can send the mayor the most accurate data available to support requests to the state for improvements, and ultimately make the city's roadways safer and more efficient.

Don't miss the rest of this four-part series highlighting the City of Bentonville's use of video detection and real-time traffic data. Watch it here.

Want to learn more about Iteris video detection and multimodal traffic data collection? Get in touch.

About the Author:

David Sadeghi is senior manager, digital marketing at Iteris.

Connect with David on Twitter and LinkedIn.