Iteris and Tinga Enter into Global Partnership

- Agreement Opens New Markets for Iteris to Deliver Differentiated Traffic and Weather Information Products and Services -

SANTA ANA, Calif. – January 28, 2014 – Iteris, Inc., a leader in providing intelligent traffic management information solutions, has entered into an agreement with Tinga, Inc., to provide Iteris’ products on Tinga’s AIR Exchange™ (AIREX™), the first and only cloud-based independent marketplace that gives investors on-demand access to financially actionable information and reports.

Under the agreement, Iteris’ traffic and weather information products and services are offered on the AIREX online marketplace for asset managers, hedge funds, registered investment advisors, corporate buyers, and other investment professionals.

“Our partnership with Tinga demonstrates the need for our traffic and weather solutions in markets outside of transportation,” said Tom Blair, Senior Vice President, iPerform at Iteris. “Soon, global investors who seek relevant information to make important investment decisions will have direct access to purchase Iteris products and services through the Tinga AIR Exchange online marketplace. We look forward to working with Tinga and being the first in the traffic and weather management market to leverage their services.”

Stephen Kuhn, CEO of Tinga, commented:"For many investors, traffic and weather information is a key component of investment analysis and decision making. Using Tinga’s AIR Exchange, Iteris is now able to offer timely, accurate and actionable weather and traffic information that our customers need to be competitive in today’s investor environment. We're excited to partner with Iteris, and look forward to offering its industry-leading products and solutions through the AIR Exchange.”

Iteris delivers a new generation of intelligent traffic and weather-related information solutions. These solutions should bring the power of big data to the prediction of traffic and weather conditions, and the delivery of actionable information to both the public and commercial marketplaces.

About Tinga, Inc.
Tinga’s Air Exchange, or AIREX™, technology platform is the first and only independent, cloud-based marketplace that gives investors on-demand access to institutional-quality data, information and reports. The AIREX is a unique, cloud-based marketplace that connects providers of financially actionable information and reports – or Financial AIR™ – with investors who need that information. By delivering unprecedented product selection, convenience, and efficiency to investors, theAIREX replaces archaic, time-consuming, and costly methods of data and research procurement. And by providing a robust marketing and distribution platform through which vendors and partners can sell their Financial AIR, applications and other services to customers, the AIREX effectively extends their reach throughout today's highly fragmented investor universe. For more information, please visit www.tingatech.com.

About Iteris, Inc.
Iteris, Inc. (NYSE MKT: ITI) is a leader in providing intelligent information solutions to the traffic management market. The company is focused on the development and application of advanced technologies and software-based information systems that reduce traffic congestion, provide measurement, management, and predictive traffic analytics, and improve the safety of surface transportation systems. By combining its unique IP, products, decades of expertise in traffic management, and information technologies, Iteris offers a broad range of Intelligent Transportation System (ITS) solutions to customers worldwide. The firm is headquartered in Santa Ana, California, with offices nationwide and in the Middle East. For more information, please call 1-888-329-4483 or visit www.iteris.com. Also visit us on Facebook, Twitter, and YouTube.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995
This release may contain forward-looking statements, which speak only as of the date hereof and are based upon our current expectations and the information available to us at this time. Words such as "believes," "anticipates," "expects," "intends," "plans," "seeks," "estimates," "may," "will," "can," and variations of these words or similar expressions are intended to identify forward-looking statements. These statements include, but are not limited to, statements about the success and timing of this agreement with Tinga and its effect on our future prospects. Such statements are subject to certain risks, uncertainties, and assumptions that are difficult to predict and actual results could differ materially and adversely from those expressed in any forward-looking statements as a result of various factors.

Important factors that may cause such a difference include, but are not limited to the timing and successful completion of each phase of the project, including the design, equipment procurement, deployment, and on-going operation and maintenance; market acceptance of our traffic information solutions, budget constraints and changing governmental priorities; the potential unforeseen impact of product and service offerings from competitors and other competitive or governmental pressures; general economic and political conditions; and the specific conditions in the markets we address. Further information on Iteris, Inc., including additional risk factors that may affect our forward looking statements, is contained in our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and our other SEC filings that are available through the SEC's website (www.sec.gov).