SANTA ANA, Calif. – May 10, 2012 – Iteris, Inc. (NYSE Amex: ITI), the leader in providing intelligent traffic management information solutions, has been invited to present at the B. Riley 13th Annual Investor Conference. The conference will be held at The Loews Santa Monica Beach Hotel in California on May 21-23, 2012. 

Iteris’ CEO Abbas Mohaddes is scheduled to present on Wednesday, May 23, 2012, at 4:30 p.m. Eastern Time, with one-on-one meetings held throughout the day. 

This conference will feature nearly 200 small and mid-cap companies representing a broad range of sectors, including: Technology, Telecom, Software & Services, Financials, Internet, Media, & Entertainment, Consumer, Healthcare, Semiconductors, Automotive & Trucking, Special Situations, and Aerospace & Defense. 

For more information about the conference or to schedule a one-on-one meeting with Iteris management, please contact your B. Riley & Co. representative or visit www.brileyco.com.

About Iteris

Iteris, Inc. is the market leader in providing software-based information solutions to the intelligent traffic management industry. The company’s decades of expertise in traffic management, along with superior services and patented products help measure and manage the performance of transportation networks. Iteris also provides traffic information to the traveling public, empowering them to make better trip choices. The firm is headquartered in Santa Ana, California with offices nationwide and in the Middle East. For more information, please call 1-888-329-4483 or visit www.iteris.com.

Contact:

Liolios Group, Inc.

Scott Liolios or Cody Slach

Investor Relations

Tel 1-949-574-3860

ITI@liolios.com