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Iteris Upgrades Digital Farming Mobile Apps

3/14/2017

New Features in WeatherPlot for Mobile Enhance Visibility into Climatological and Forecast Weather and Soil Conditions

SANTA ANA, CALIF. -- March 14, 2017 --Iteris, Inc. (NASDAQ: ITI), the global leader in applied informatics for transportation and agriculture, today announced new innovative features in the latest versions of its digital agriculture applications WeatherPlot™ for mobile and ClearAg® Mobile that deliver expanded and more precise visibility into weather and soil conditions for growers, agronomists, crop scientists and crop consultants.

WeatherPlot 2.0 for mobile is now available in the App Store and on Google Play. A key new addition to the app is a Custom Date Selector that can pull up historical data for a range of up to 365-days going back more than 30 years. Previous versions limited historical data visualization to 60-days in the past. The app continues to provide forecasted data for up to nine days in the future, and now gives users the ability to store up to twenty locations on one account.

ClearAg Mobile 2.2 launched in the App Store last week. Iteris has also added several new features to its ClearAg Mobile app since launching it one year ago including nitrogen and harvest advisors.

“The ability to query environmental data as far back 1980 allows WeatherPlot users to expand value beyond product performance claims,” said Caleb Midgley, WeatherPlot product manager, at Iteris. “For researchers, crop insurance professionals and crop consultants, WeatherPlot now provides additional improvements in R&D field trials, and further reduces time and costs for product performance interests, and also expands users’ ability to provide value-added, science-backed decision support to growers.”

WeatherPlot helps agronomists and crop consultants identify ideal environmental conditions for treatments and make recommendations based on forecasted or historical weather and soil analytics. Additionally, WeatherPlot helps global crop science companies efficiently measure treatment efficacy and advance the research and development of products such as herbicides, fungicides and insecticides.

ClearAg Mobile is an adaptive forecasting engine for digital agriculture that combines weather and agronomic data with machine learning technology. Powered by the ClearAg platform, ClearAg Mobile provides precise and relevant data for specific field operations on an iPhone or iPad. As real-time weather events appear in the forecast, ClearAg Mobile provides actionable insights, informing real-time decisions such as when to plant, spray, irrigate, fertilize and harvest through all phases of the crop-growing season.

Iteris ClearAg is a leading digital agriculture platform that delivers weather, water, soil and crop health data and advisory services to growers, researchers and other agribusinesses who need accurate, location-based information available on a worldwide basis. Iteris is the only weather information and data science company to apply Land Surface Modeling (LSM) technology to agronomic problems.

WeatherPlot 2.0 is now available for download in the App Store and Google Play. Both apps will be demonstrated at the 2017 World Agri-Tech Innovation Summit in San Francisco, CA on March 28-29, 2017. Iteris’ Jeff Keiser, vice president, Agriculture and Weather Analytics, will speak on a panel at the Summit on March 28 at 1:00 p.m. Pacific time on “The Future of Soil Health & the Plant Microbiome.”

About Iteris, Inc.
Iteris is the global leader in applied informatics for transportation and agriculture, turning big data into big breakthrough solutions. We collect, aggregate and analyze data on traffic, roads, weather, water, soil and crops to generate precise informatics that lead to safer transportation and smarter farming. Municipalities, government agencies, crop science companies, farmers and agronomists around the world use our solutions to make roads safer and travel more efficient, as well as farmlands more sustainable, healthy and productive. Visit www.iteris.com for more information.

Iteris Forward-Looking Statements
This release may contain forward-looking statements, which speak only as of the date hereof and are based upon our current expectations and the information available to us at this time.  Words such as "believes," "anticipates," "expects," "intends," "plans," "seeks," "estimates," "may," “should,” “will,” "can," and variations of these words or similar expressions are intended to identify forward-looking statements. These statements include, but are not limited to, statements about releases of our new app store technologies and the potential impact and capabilities of such new releases.  Such statements are not guarantees of future performance and are subject to certain risks, uncertainties, and assumptions that are difficult to predict, and actual results could differ materially and adversely from those expressed in any forward-looking statements as a result of various factors.

Important factors that may cause such a difference include, but are not limited to, our ability to successfully roll out and gain broad market acceptance of our mobile technologies and new feature releases; ability of our products to reduce time and costs; ability of our products to help users identify ideal environmental conditions and make prescriptive recommendations based on forecasted or historical weather and soil analytics; challenges in the development of software-based solutions generally; our ability to expand our patent protections for our technologies and products; and the potential impact of product and service offerings from competitors and such competitors’ patent coverage and claims.  Further information on Iteris, Inc., including additional risk factors that may affect our forward looking statements, is contained in our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and our other SEC filings that are available through the SEC’s website (www.sec.gov).

Iteris Press Contact
Cindy Vuong
Tel: (949) 270-9696
Email: ctv@iteris.com

Iteris Investor Contact
Todd Kehrli
Tel: (323) 468-2300
Email: iti@mkr-group.com



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